In order to be effective, your mission should be clearly defined, easy to remember, and it should meet a particular need. What is it you want to do? Do you want to save whales? Are you hoping to help children in need? Do you want to share the gospel with others? Whatever your passion, it will be the driving force behind your nonprofit. Although it is one of the last things to write, this section goes at the front of your nonprofit business plan so readers have an overview of the plan before diving in to get more detail. Use this section to communicate the basic concept and the big picture items that are relevant to your nonprofit and to the cause you serve. understand the gist of the nonprofit organization and the business side of things. What should the reader of the nonprofit business plan know (in general) about your nonprofit? The executive summary can be used for helping a potential lender, donor, etc. How To Write A Nonprofit Business Plan: Lesson 9
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